International wine dealers' bottle reform

Inheritance is a kind of virtue, and it will be handed down from generation to generation through historically proven values. In a sense, it is to preserve wealth for human society that cannot be measured by matter. Innovation is a kind of courage that allows the tradition to pass the test of a new era and to disseminate its timeless taste. Sometimes, the inheritance is a kind of moving, and sometimes the innovation is full of excitement.

Granfindi's heritage of brewing techniques

One of the world’s most respected single malt whiskey brands – the Glenfiddich Rare Series 40-year Scottish single malt whisky new edition, has recently been released in limited quantities. This is the sixth release of Granfied's 40 years since 2000, with a global limit of 600 bottles. Granfiddi is one of the few wineries that has been independently run by the family since its inception. It has experienced the five generations of Gran's heritage and is adhering to the “create unlimited possibilities” brand spirit.

The brand-new noble and elegant custom packaging design inspiration is based on the centuries-old history of Granfidé, embodying the essence of the history and culture of the Gran’s family. The unique shape of the bottle is made of thick glass and each bottle is embedded with a copper badge. The outer packaging is made of exquisite and luxurious calfskin material. The copper badge on the top of the box is made of metal wire drawing process. The corners are all covered with copper pieces to show the perfect details and are everywhere to be rare. There is a cortex manual that chronicles the family's history and records. Each bottle of Glenfiddis has been awarded an independent numbered certificate for 40 years. It is the fifth generation descendant of the family, and the current chairman, PETER GORDON, and four Granfindi distillery old craftsmen autographed. It shows the spiritual heritage passed down from generation to generation by the Gran family and is an emblem of rareness and glory.

Choose a breakthrough and cross the heart limit

The Cognac Champagne Cognac from France's Champagne Region is not only honored by history, but also the highest quality cognac in the world. It inherited the Remy Martin VSOP, the Rumex noble descent. Committed to providing the most dynamic party for the global fashion crowd. Remy Martin VSOP “crosses the limits of the heart” with a brand new spirit, motivating young people to be bold in their choice, striving to break through, and unlimitedly release their potential. As one of the popular hip-hop elements, graffiti culture inherits the cultural essence of hip hop vitality, personality and creativity. As an artistic form of choice, breakthrough and release, it is an indispensable and important part of fashion trends. , Crazy love and passionate follow by young people.

As a result, the Remy Martin VSOP has brought graffiti art to the party since the beginning of the year, providing young people with an unlimited space for imagination, encouraging them to break through their self, express their creativity, and release their internal energy. At the party in Shanghai, MC Yan, the godfather of Hong Kong hiphop, unveiled a mystery for Remy Martin VSOP's limited edition graffiti bottle of VSOP design and creativity. The repeated blue-gray pattern shading envelopes the entire Remy Martin VSOP wine bottle, making the five graffiti words “cross the heart limit” jump in the bottle. The choice of bright colors makes the whole graffiti pattern break through the limitation of the bottle space instantly. , vividly in front of people. In the near future, several other young artist groups supported by Remy Martin's PENCrew special design and creativity will also make their debut in Remy Martin VSOP limited edition graffiti bottles. The limited-edition graffiti bottles created by them themselves will go to different cities along the journey of the graffiti party, injecting their artistic enthusiasm and active attitude of “crossing the limits of the heart” for each graffiti party. R & B young king Li Yanzhe on the scene accepted a limited edition graffiti bottle presented by Wang Jingzhi, director of marketing of Rémy Cointreau.

Absolute creativity lights the Shanghai World Expo

AbsolutVodka Absolute Vodka from Sweden is famous for its bold, innovative and confident brand spirit and original limited edition fashion. At the time of the 2010 Shanghai World Expo, Absolute Vodka teamed up with acclaimed avant-garde artists and Swedish design teams to present creative ideas for the World Expo - for the first time, the 2010 Absolute Vodka Limited Edition “72 Change” was launched for China. In August 2010, it was formally sold in China.

The design of this limited-edition Chinese “72 change” model was inspired by the mythological character Sun Wukong. “After 80′′, the avant-garde artist Gao surrealized and cartooned this classic character, demonstrating the perfect fusion of traditional and contemporary art. The creative concept is based on the red cloud and fog. The giant pandas of the national treasures are playing in Cosplay and the three-headed, six-armed, sun-spraying Lotus Sun Dasheng transforms thousands of stars with the “72-changing” power. The highlight is in China. The words "Absolut" and "72 change" in red are full of strong contemporary Chinese flavor. Absolute Vodka China Limited Edition installed a new interpretation of classic Chinese elements, blending western design concepts, and combined with the design innovation spirit that Absolute Vodka has always pursued, Sun Dasheng's unrestrained, bold and innovative qualities have inspired a generation of people's embarrassment and illusions about their own potential. 72 is the ability to change is the perfect performance of this innovative characteristics.

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