Let go of ideas, plastic bottles are promising
2019-08-07 17:02:38
Plastic bottle processing companies should look at other domestic markets, especially beverages and beverages markets other than beer, and develop new products that are suitable for beverages and wine packaging in order to defuse the immediate 'worries' and save energy for future development.
Plastic bottle processing companies generally reflect four concerns: First, the price of plastic raw materials has continued to rise in the past two years, and production costs have increased sharply; second, diversified soft drink packaging, fierce competition, and meager corporate profits; third, the reduction in demand for carbonated drinks in the past two years has resulted in Demand for plastic bottles, which account for 57% of this area, has decreased. In the fast-growing fruit and vegetable beverages and dairy beverage market, plastic bottles are now being subjected to composite soft packaging and aseptic paper packaging. The market share shows a declining trend; four is two. Years ago, the high demand for the beer packaging market, but the plastic bottle lit up the 'red light', the plastic bottle lost opportunities for development.
The Chinese brewing industry has a history of thousands of years and has a wide variety of products. In recent years, the annual growth rate of production and demand has reached more than 8%. In 2005, the total output of beverages and spirits in the country reached 37 million kiloliters. Among them, the output of white wine was 3.4937 million kiloliters, an increase of 15.03%; the wine production was 434,300 kilolitres, an increase of 25.40%; the beer production was 30.615 million kiloliters, an increase of 10.30%; the output of rice wine was 2 million kiloliters, a year-on-year increase of 14.13%. Some experts predict that in the next five years, China's beverage production will continue to grow at an annual rate of over 7%.
The rapid development of the beverage and wine industry will inevitably increase the demand for packaging. Taking 2005 as an example, 37 million liters of beverage wine will require about 740 billion bottles (500 ml/bottle, the same below). Due to the special requirements of beer packaging on the antioxidant and barrier properties of the bottle body and the fact that plastic bottles are not as easy to recycle as glass bottles, the promotion in this field is temporarily hindered. However, even if 30.61 million hectolitres of beer were deducted, there were still nearly 6.4 million hectolitres of beverages needed to be packaged, requiring approximately 12.8 billion bottles. In the next few years, even if only 10% of beverages are packaged in plastic bottles, 1.28 billion plastic bottles will be needed each year. Calculated at 0.8 yuan per plastic bottle, the market value exceeds 1 billion yuan.
At the same time, in the domestic beverage and wine packaging, glass bottles account for about 80% of the total packaging, and they are in a hegemonic position; thereafter, they are metal cans, plastic bottles, ceramic containers and wooden containers. Although the share of plastic bottles in the entire package is small, less than 4%, but its excellent performance and high cost-effective, I believe it will prompt its rapid development in the field.
As for the antioxidant and barrier properties of packaging materials, other beverages that are not as demanding as beer, plastic bottle packaging has absolute cost advantages and high cost performance. The same volume of plastic bottles, the quality is equivalent to only 3/4 of the metal cans, 1/13 of the glass bottles and 1/17 of the ceramic containers, and not easy to break during transport. This means that transporting the same quantity of wine to the same destination and packaging it in plastic bottles will save freight by 20%, which will greatly increase the safety factor. This is quite attractive for middle and low-end wine producers with low added value. The domestic beverage and wine industry has the characteristics of centralized production and decentralized consumption. Wine products have long transportation distances, high transportation costs and high requirements for packaging safety. Since last year, the domestic gasoline and diesel prices have been raised continuously, which in turn has caused a surge in corporate transportation costs. How to reduce transportation costs has become an urgent problem for liquor manufacturers. In this case, plastic bottles that can reduce transportation costs by 20% are naturally favored by beverage and beverage companies.
In fact, relevant companies in China have long been eyeing the big 'cake' in the packaging of beverages and wine, and are actively trying to use plastic bottles to package their drinks. In 2003, the 'Jianzhuang' liquor of the Wuliangye Group was first packaged in 475 ml/bottle of plastic. Subsequently, Beijing Erguotou and other enterprises have successively launched different specifications of plastic bottles (barrels) for wine. By the end of 2005, the amount of domestic plastic bottled liquor had exceeded 3 million liters, and consumed 50 million plastic bottles (barrels) of various types. As a result, the company saved more than 10 million yuan in cost. In terms of wine packaging, Henan Zhanggong Winery Co., Ltd. has developed high-barrier pet wine bottles in March this year, and plastic bottles (barrels) of Tonghua Tongtian Stock Co., Ltd. have also appeared in the market. As for the plastic packaging of rice wine, fruit wine, etc., as early as in the 1990s, there has been no large-scale use.
Therefore, the majority of plastic bottle processing companies, especially those with R&D strengths, may wish to develop the packaging market for white wine, rice wine, wine and dew wine, which require relatively low demand and have inherent needs. After accumulating experience and conquering the problems of technology and recycling, it may be possible to gain greater development by retaking the beer packaging market.
Plastic bottle processing companies generally reflect four concerns: First, the price of plastic raw materials has continued to rise in the past two years, and production costs have increased sharply; second, diversified soft drink packaging, fierce competition, and meager corporate profits; third, the reduction in demand for carbonated drinks in the past two years has resulted in Demand for plastic bottles, which account for 57% of this area, has decreased. In the fast-growing fruit and vegetable beverages and dairy beverage market, plastic bottles are now being subjected to composite soft packaging and aseptic paper packaging. The market share shows a declining trend; four is two. Years ago, the high demand for the beer packaging market, but the plastic bottle lit up the 'red light', the plastic bottle lost opportunities for development.
The Chinese brewing industry has a history of thousands of years and has a wide variety of products. In recent years, the annual growth rate of production and demand has reached more than 8%. In 2005, the total output of beverages and spirits in the country reached 37 million kiloliters. Among them, the output of white wine was 3.4937 million kiloliters, an increase of 15.03%; the wine production was 434,300 kilolitres, an increase of 25.40%; the beer production was 30.615 million kiloliters, an increase of 10.30%; the output of rice wine was 2 million kiloliters, a year-on-year increase of 14.13%. Some experts predict that in the next five years, China's beverage production will continue to grow at an annual rate of over 7%.
The rapid development of the beverage and wine industry will inevitably increase the demand for packaging. Taking 2005 as an example, 37 million liters of beverage wine will require about 740 billion bottles (500 ml/bottle, the same below). Due to the special requirements of beer packaging on the antioxidant and barrier properties of the bottle body and the fact that plastic bottles are not as easy to recycle as glass bottles, the promotion in this field is temporarily hindered. However, even if 30.61 million hectolitres of beer were deducted, there were still nearly 6.4 million hectolitres of beverages needed to be packaged, requiring approximately 12.8 billion bottles. In the next few years, even if only 10% of beverages are packaged in plastic bottles, 1.28 billion plastic bottles will be needed each year. Calculated at 0.8 yuan per plastic bottle, the market value exceeds 1 billion yuan.
At the same time, in the domestic beverage and wine packaging, glass bottles account for about 80% of the total packaging, and they are in a hegemonic position; thereafter, they are metal cans, plastic bottles, ceramic containers and wooden containers. Although the share of plastic bottles in the entire package is small, less than 4%, but its excellent performance and high cost-effective, I believe it will prompt its rapid development in the field.
As for the antioxidant and barrier properties of packaging materials, other beverages that are not as demanding as beer, plastic bottle packaging has absolute cost advantages and high cost performance. The same volume of plastic bottles, the quality is equivalent to only 3/4 of the metal cans, 1/13 of the glass bottles and 1/17 of the ceramic containers, and not easy to break during transport. This means that transporting the same quantity of wine to the same destination and packaging it in plastic bottles will save freight by 20%, which will greatly increase the safety factor. This is quite attractive for middle and low-end wine producers with low added value. The domestic beverage and wine industry has the characteristics of centralized production and decentralized consumption. Wine products have long transportation distances, high transportation costs and high requirements for packaging safety. Since last year, the domestic gasoline and diesel prices have been raised continuously, which in turn has caused a surge in corporate transportation costs. How to reduce transportation costs has become an urgent problem for liquor manufacturers. In this case, plastic bottles that can reduce transportation costs by 20% are naturally favored by beverage and beverage companies.
In fact, relevant companies in China have long been eyeing the big 'cake' in the packaging of beverages and wine, and are actively trying to use plastic bottles to package their drinks. In 2003, the 'Jianzhuang' liquor of the Wuliangye Group was first packaged in 475 ml/bottle of plastic. Subsequently, Beijing Erguotou and other enterprises have successively launched different specifications of plastic bottles (barrels) for wine. By the end of 2005, the amount of domestic plastic bottled liquor had exceeded 3 million liters, and consumed 50 million plastic bottles (barrels) of various types. As a result, the company saved more than 10 million yuan in cost. In terms of wine packaging, Henan Zhanggong Winery Co., Ltd. has developed high-barrier pet wine bottles in March this year, and plastic bottles (barrels) of Tonghua Tongtian Stock Co., Ltd. have also appeared in the market. As for the plastic packaging of rice wine, fruit wine, etc., as early as in the 1990s, there has been no large-scale use.
Therefore, the majority of plastic bottle processing companies, especially those with R&D strengths, may wish to develop the packaging market for white wine, rice wine, wine and dew wine, which require relatively low demand and have inherent needs. After accumulating experience and conquering the problems of technology and recycling, it may be possible to gain greater development by retaking the beer packaging market.
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